Marketing and Publicity
PubWest members can subscribe to Cision Professional Edition at the Small Business Edition price, a $3,000 value. The Cision Professional Edition allows marketing and publicity staff to create an unlimited number of projects organized by title or author.
PubWest members may also take advantage of free, unlimited press release distribution using CisionWire, a $2,400 value. Press releases posted to CisionWire are optimized for search engines like Google, Yahoo!, and Bing. Marketing and publicity pros receive a press room to archive press releases, photos, and videos. Social media tools embedded in press releases allow marketers and publicists to share news with the most popular social media websites.
PubWest members can save 20-25% on prepaid subscriptions to Constant Contact, a leader in business-to-consumer email marketing. Email marketing through Constant Contact is a great way to build customer loyalty, increase referrals, and generate repeat business.